Book Notes
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Understanding the 7 Narrative Archetypes in Business Storytelling

In the world of business communications, the “So What” question looms large, often serving as a litmus test for the relevance and impact of the information being presented. Originating from the insightful work of Davina Stanley and Gerard Castles in “The So What Strategy,” business storylines emerge as powerful tools for structuring communications that pre-emptively Continue reading
About Me
Starting and advancing your career can be a daunting task, particularly if you’re unsure of where to begin and how to navigate the corporate landscape. As someone who’s experienced both the ups and downs of career development, I feel compelled to help others create their own paths.
Based on my own experience, I’ve identified three key elements that are essential to creating a successful career: finding your seat, using your voice, and navigating the ladder. These elements can have a huge impact on propelling you in the right direction, and I’m excited to share my insights with others on how to make it happen.
If you’re ready to take your career to the next level, let’s work together to find your seat, use your voice, and climb the ladder to success.
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- Understanding the 7 Narrative Archetypes in Business Storytelling
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